Even if you aren’t interested in the science behind the upcoming Mars landing, this video is a compelling story.
It has all of the ingredients you want when you tell a story: interesting characters, great visuals and an interesting question – will this thing work? The commitment and the passion by everyone in the piece really draws you in.
Your company may not be landing on another planet, but if you use this same recipe for your next video you’ll have people rooting for your company to have a successful landing.
