“You do not really understand something unless you can explain it to your grandmother.” – Albert Einstein I was recently conducting a pre-interview with a scientist working on research for a common chemotherapy drug, cisplatin.…
Ah, Summer! Time to lie on the beach, take long drives or just swing in the hammock. What’s your soundtrack for this summer? Me, I like a good story. Professionally, I’m always looking for inspiration…
I know that photos and videos are the most effective way to get peoples’ attention (it’s what I do for a living after all). So why am I surprised when a picture or video of my…
Many people tend to think about the immediate future – what’s coming up next? If you’re creating a video specific to a new product, service, or issue then timeliness is very important. But if you’re…
We’ve all heard the statistics. YouTube gets 4 billion views a day and Facebook serves up around 8 billion views per day. It’s clear that people are watching video online. It’s also clear that there…
Heartwood is taking a victory lap as we celebrate 20 years in the video production business. Video and how it’s used have come a long way in that time. Every phase of video production has changed…
Heartwood Media Case Study: Bank of New Hampshire How video makes a big impact on brand awareness and business development for a state-wide bank. Situation: The banking field in New Hampshire is relatively crowded and…
You’ve decided you need a video for your organization. You do your research, check out production companies and decide to call Heartwood for an estimate (good decision!) Before we create an estimate and a plan…
Age-friendly communities. The phrase sounds a bit dry. Vibrant, multi-generational communities are important for everyone, but the idea doesn’t exactly leap off the page (or screen) at you. Enter Yvonne Goldsberry, President of the Endowment for…
