Heartwood Media Case Study: Bank of New Hampshire How video makes a big impact on brand awareness and business development for a state-wide bank. Situation:
You’ve decided you need a video for your organization. You do your research, check out production companies and decide to call Heartwood for an estimate
I recently participated in a panel discussion for the NH Creative Club on the topic of Inbound Marketing. One of the tenets of inbound marketing
During an on-camera interview recently, something just wasn’t right. The person I was interviewing just didn’t look comfortable. Then I noticed that he had jammed
Even if you aren’t interested in the science behind the upcoming Mars landing, this video is a compelling story. It has all of the ingredients
First impressions count. And when you’re working in video, image is everything. The way you look not only sends a message to potential customers, but
Studies show that having a video your website can improve response rates by almost 50%. That’s an impressive figure. Video is now a necessity for
Video on the web is often an afterthought. Let me rephrase that – where video is placed on a website is often an afterthought. I’ve
Great camera work, attractive lighting, a riveting interview and a dynamic soundtrack – you have all the attributes of a successful video. But your product
