3 Simple Questions – the Keys to a Successful Video
Great camera work, attractive lighting, a riveting interview and a dynamic soundtrack – you have all the attributes of a successful video. But your product
Expert advice and industry best practices
Heartwood’s Rapid Response Team
You’re the focus of all activity every four years. Candidates, hopefuls, handlers, supporters and press descend upon your college as the nation prepares for the
Size Matters (bigger isn’t always better)
Technology, social media and the web have changed the way we absorb information. Think about the last time a facebook friend or someone on LinkedIn
But I don’t have time to do marketing…
Face it – we’re all busy. When another responsibility has been added to your already overflowing plate, marketing is one of the last things on
Video for Social Media – Be Strategic
We all know that video is one of the most powerful communication tools available. And with sites like Facebook and YouTube, it’s easier than ever
YouTube is not a “type” of video
YouTube is a great way to deliver your video message. Without a carefully crafted message, your video will not meet your goals.
Ask Chris
You don’t have to leave your hemisphere to tell a compelling story
It’s not every day you get paid to travel to Machu Picchu. But when Saint Anselm College called and asked us to create a video
The Importance of Being Genuine
We produce an opening video for the “Ten Best Companies” breakfast each year. It’s a great way to jumpstart the discussion about what really makes
Marketing – it’s made of people!
During a recent kick-off meeting for a project, I was talking with a client about setting up phone interviews with current customers. I wanted to