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Expert advice and industry best practices

Build Yourself a Library

We’re a visual species. We respond to pictures. Think about how important visuals are to our communications. There’s a reason cat videos are so popular…

It’s Okay to Talk With Your Hands

During an on-camera interview recently, something just wasn’t right. The person I was interviewing just didn’t look comfortable. Then I noticed that he had jammed

What Not to Wear

When we schedule an on-camera interview we’re often asked, “What should I wear?”. That’s a great question, because how you look is the first impression

Study Abroad Sizzle Reel

We get higher ed. Our experience translates into compelling and successful videos that tell your story and connect with your audience. Heartwood Media has over

How to Make a Viral Video

You can’t. What you can do is create a video that has the potential to go viral. What is a viral video, anyway? Is it