commercial - Heartwood Media https://heartwoodmedia.com Video Production Company Fri, 09 Jul 2021 11:21:02 +0000 en-US hourly 1 https://wordpress.org/?v=7.0 Video Makes a Big Impact on Brand Awareness and Business Development for a State-Wide Bank https://heartwoodmedia.com/video-makes-a-big-impact-on-brand-awareness-and-business-development-for-a-state-wide-bank/?utm_source=rss&utm_medium=rss&utm_campaign=video-makes-a-big-impact-on-brand-awareness-and-business-development-for-a-state-wide-bank Thu, 05 May 2016 19:54:52 +0000 http://heartwoodmedia.com/?p=2156 Heartwood Media Case Study: Bank of New Hampshire  How video makes a big impact on brand awareness and business development for a state-wide bank. Situation: The banking field in New Hampshire is relatively crowded and highly competitive. Bank of New Hampshire’s name change in 2012 brought about the need for ads that would help elevate… 

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]]> 5 Questions to Ask Yourself Before You Do a Video https://heartwoodmedia.com/5-video-questions/?utm_source=rss&utm_medium=rss&utm_campaign=5-video-questions Wed, 27 Apr 2016 18:25:30 +0000 http://heartwoodmedia.com/?p=2153 You’ve decided you need a video for your organization. You do your research, check out production companies and decide to call Heartwood for an estimate (good decision!) Before we create an estimate and a plan for your video, we need some information from you. These five questions will help us to create an estimate (and… 

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]]> Making Video Work for Your Business – Video on the Web https://heartwoodmedia.com/making-video-work-for-your-business-video-on-the-web/?utm_source=rss&utm_medium=rss&utm_campaign=making-video-work-for-your-business-video-on-the-web Wed, 28 Mar 2012 16:15:39 +0000 http://heartwoodmedia.com/blog/?p=186 Studies show that having a video your website can improve response rates by almost 50%. That’s an impressive figure. Video is now a necessity for any type of marketing or outreach program.   To find out how people are using video on the web, we spoke with Jeff McPherson, principal at Silvertech. Silvertech is a… 

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]]> Super Bowl Ads 3 months later… https://heartwoodmedia.com/super-bowl-ads-3-months-later/?utm_source=rss&utm_medium=rss&utm_campaign=super-bowl-ads-3-months-later Thu, 08 May 2008 15:26:00 +0000 http://heartwoodmedia.com/flog/?p=29 Think quick – what companies advertised during this year’s Super Bowl? Can’t name many, can you? If I’d paid $2.7 million for a thirty second spot, I wouldn’t be pleased. This year’s game was a classic (unless you’re a Patriot’s fan) – and viewers stayed with the game until the very end. That’s what advertisers hope… 

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]]> Brainstorming https://heartwoodmedia.com/brainstorming/?utm_source=rss&utm_medium=rss&utm_campaign=brainstorming Fri, 27 Apr 2007 19:38:00 +0000 http://heartwoodmedia.com/flog/?p=28 I was talking to a designer recently about the creative process. Her favorite part of any project is brainstorming. I agree. It’s an opportunity to really think freely and play off each other’s ideas. We do this often when starting projects. We look at the available materials, the audience, the message and we let the… 

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