In addition to the usual logistics, how do you shoot a commercial showing the interaction between doctors and patients during COVID?
First, mask up. Second, keep the size of the crew down. Third, shoot on a weekend when the location is closed to the public. Oh, and it’s helpful if the entire cast has been vaccinated! Our recent shoot at Derry Medical Center featured staff portraying both doctors and patients – a dedicated group coming in on their day off to showcase their practice!
